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FOR DOG GROOMERS

A loyalty program for dog groomers

Sell five grooms up front, or give the tenth one free. Either way the card lives in your client’s phone rather than a soggy piece of cardboard in the bottom of a tote bag.

  • Five passes free, no card required
  • Works with no signal
  • Cancel any time — clients keep their grooms

Your business

Five-groom package
3

3 grooms left

Full groom — wash, dry, clip and nails

An example groom package. Your business name, colours and wording — you write what a groom is.

A WORKED EXAMPLE

Five-groom package

Example figures, not research — put your own in the calculator below. What matters is the shape: a block priced a little under the sum of its parts, paid for on day one.

One groom

$75your normal price

5 grooms separately

$375paid one at a time

As a package

$33012% off, paid up front

You get paid before the dog arrives

Shampoo, blades, fuel and the van come out of your pocket first. A client who has paid for five grooms has already funded the next five lots of product.

The next appointment is already decided

A client holding three unused grooms is not comparing you to the new place that opened on the high street. They are working out when to book.

You can see who is due

The dashboard shows who still has grooms left and who has gone quiet. A dog that came every six weeks and has not been in for four months is the easiest booking you will get all week.

YOUR SIDE OF IT

One screen. Who is owed what.

Every client, every remaining groom, every package you have sold. Search by name, phone number, pet or vehicle when there is no code to scan — for the client who turned up without their phone.

The Returnpass dashboard showing client passes and visits remaining

WORK IT OUT

What would prepaid be worth to you?

Your own numbers, in whatever currency you price in. Nothing is sent anywhere — this runs in your browser.

Collected up front

2,640

20 customers buying a package at 132.

Still owed as service

2,640

100 visits you have been paid for and not yet delivered. This is not profit until you do the work.

You give away 360 in discount against 3,000 at single-visit prices. The gain is the cash arriving first, and the visits that would otherwise not have been booked.

Start with five free passes.

No card required. Create your Five-groom package, issue the first pass, and see it land in a client’s wallet in about two minutes.